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20th - 21st March 2024
NEC, Birmingham

CPD Member 

Fiona Jarvis

Fiona Jarvis

Sales Executive, Blue Badge Style

Fiona Jarvis worked as a sales executive/ manager and successfully sold multi-million-pound software systems to the financial sector. Becoming progressively disabled she made sure, when taking clients to the latest cool restaurant or bar, that venues had the appropriate accessibility & facilities so as not to be embarrassed by an insurmountable flight of stairs or worse still no accessible toilet. Realising this information was of use to other people with disabilities it became the basis of the website
Blue Badge Style (BBS) is ‘re-defining disability with style’ and provides information on a range of issues from stylish venues, (their accessibility & facilities) to travel ideas to trendy equipment. A commercial business, BBS sells the BBS Galleries to venues. They display access as a journey on a venue’s website and the BBS App. They were awarded the EIB Social Innovation Award. In 2017 BBS won a SPARK Award from the Design Council to develop a range of stylish accessories for people who ‘have their hands full’ the first product being DRINK, the universal glass holder. More recently in 2022, BBS won recognition from the UN approved Zero Project .
Fiona is co-founder with Robin Sheppard of Bespoke Hotels, of the global Blue Badge Access Awards & Blue Badge Access Consulting - ‘Inspiring better design, celebrating exceptional venues, Improving accessibility for all’.
In recognition for her work in improving accessibility in the built environment she was awarded an Honorary Fellowship by RIBA in 2021 and she is also Vice Chair of Inst. of Hospitality, DEI Future Forum.
Above all she wants to encourage disabled people to go out and enjoy life, whatever their disability, whatever their style, fully armed with the additional reassurance and information they need. She doesn’t want anyone to suffer the indignity of accessing a smart restaurant through a bin room or having to use a disabled toilet in the pub next door!!!